I am such a fan of Pinterest! I use it constantly, like a moodboard (or hoard) of links for things I like from all over the internet. Most of the content I post is not mine, but rather re-pins or things I’ve found on Instagram or wherever.
I posted two of my stories onto it, but it was mostly just to see what happened there. Analytics tell me I get anywhere from 75k to 300k “impressions” a month across all my content, and right now it’s hovering around 100k. However, the story I posted just last night has only 5 views so far. I also only have like, 45 followers.
So, I don’t really expect Pinterest to get my stories blowing up, but I do love the platform and I’ll probably keep posting my stories from here onto it, if for no other reason than “better than nothing,” haha!
As for my book’s Pinterest board, I use it as reference for myself. I’ve organized it into sections like flora/fauna, structures and settlements, characters, locales, things like that. When I come across cool art or an idea that gets me thinking about the world, or looks like something I’d envisioned, I pin it! But again, that’s just for my own personal reference. I would link it, but I guess links are not allowed? My username on Pinterest is candlewitch_ if you care to look, but I think you’re a more experienced user than I am.
Thanks for sharing your how-to in the comments at the bottom, that was fascinating. I don’t put much work into Pinterest in terms of branding or networking, but it’s really cool to see how you’ve turned it into something successful!