Copywriting

#1

For any copywriters out there, what are some good ways to learn the skills for this career? What are some ways a beginner can start out doing this?

#2

Internships are a great way to get your foot in the door. As a copyrighter, you should have a excellent understanding of grammar. There are also different style guides that different publishers tend to follow, so it’s good to have an understanding of those, too.

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#3

Copywriter in what field? Advertising?

College degree – probably in advertising/marketing. English would probably also work, but I bet they’d want marketing classes in there somewhere. Then an internship or entry level job.

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#4

What about copywriting in the field of fiction?

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#5

Do you mean copy EDITOR? They again likely prefer a college degree – probably English – and then it probably starts as an internship. Actually, it probably starts as a copyediting position with a nonfiction publisher in Kansas. A crap job in a crap place – but experience on your resume. Then once you have legit experience, you start moving in to fiction.

All jobs in fiction publishing have two things in common:

  • They’re very competitive.
  • They pay shit.
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#6

That sounds… very depressing.

What is copywriting, then? Is it like ghostwriting?

#7

It’s writing advertising copy – like ad copy, jingles, bulk mail, etc.

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#8

People go into publishing because they love books. Passion drives them.

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#9

i second all the above, but a maybe-interesting anecdote from someone who came at this unconventionally: i’m a copywriter for a software company. i don’t have a marketing degree. i joined the company as a software developer, but noticed their copy needed work and i didn’t enjoy my developer role so i mentioned my MA in creative writing and my passion/skill with the written word, and just asked for a job. they made one for me. :woman_shrugging:t3: so there’s always a way!

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#10

@Lavalamp14 if this is what you’re asking about :point_up:t2: then it depends on the company. I’m a copywriter/copyeditor for an e-commerce website. My degree is in psychology but I was originally an English major so I had many English classes in my background.

You have to have good grammar, spelling, and basically be skilled in anything you’d learn in an English class. It’s also very marketing-based so a marketing background is helpful, or psychology because it helps with getting in the minds of your customers.

I didn’t do an internship or anything like that, I applied for the position and got it based off of my interview and a writing sample.

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#11

My first job was in a touristic marketing outfit. They realised I could write, so I ended up writing the newsletter, teh promo texts. From there I graduated to press releases, media liaison and long career in communications. Social media specialists are very much sought after, and if you have to run a company’s blog you also have to do a lot of writing and editing.
And you might actually get paid a decent salary…
Nothing wrong with doing a publishing internship - I did one at a non-fiction press. No pay at all, but work was interesting.
Still, I decided not to go that way.
Let’s jump out of the box on the count of three, two, one! :joy_cat:

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